Pureology Hydrate Soft Softening Treatment Nourishing & Softens hair

Nourishing treatment that softens color-treated hair with an intoxicating fragrance that takes you on a captivating, aromatic experience.

Nourishing treatment that softens color-treated hair with an intoxicating fragrance that takes you on a captivating, aromatic experience. Repair breakage with Almond Oil that instantly fills gaps in the hair cuticle while Shea Butter seals in moisture to create ultimate softness. A unique blend of Cardamom, Cedarwood and Sandalwood create a warm and spicy scent likened to a dry sauna moment in Palm Springs.

Pureology Hydrate Soft Softening Treatment
Nourishing treatment that softens color-treated hair with an intoxicating fragrance that takes you on a captivating, aromatic experience.

Spend the day poolside and dip into this moisturizing treatment that feels like diving in the deep end. An ultra-creamy, luxurious mask that's a weekly treat for extra-dry hair.

Repair breakage with Almond Oil that instantly fills gaps in the hair cuticle while Shea Butter seals in moisture to create ultimate softness.

A unique blend of Cardamom, Cedarwood and Sandalwood create a warm and spicy scent likened to a dry sauna moment in Palm Springs.

To get your hair softer than soft, apply a dollar-sized amount of this concentrated treatment to shampooed hair, focusing on the midlengths and ends where the most damage resides. Gently massage through. Wait 5 minutes. Rinse to reveal shiny, nourished hair. You can also use this on dry hair as an even more intense treatment, masking strands for 20 minutes before rinsing. Use as a weekly treat for ultra-dry hair.

To get your hair softer than soft, apply a dollar-sized amount of this concentrated treatment to shampooed hair, focusing on the midlengths and ends where the most damage resides. Gently massage through. Wait 5 minutes. Rinse to reveal shiny, nourished hair. You can also use this on dry hair as an even more intense treatment, masking strands for 20 minutes before rinsing. Use as a weekly treat for ultra-dry hair.

Nourishes and softens dry hair
Adds shine
Repairs breakage
Can be used on damp or dry hair
ZeroSulfate®, 100% Vegan Formula
Color protection from patented Antifade Complex®